Infatuation - Power: Art & Video Direction
2018
For my single "Power", I wanted to represent how the track sounds in a visual way. I decided to create a collage of someone screaming as it was how I felt when "POWER" is chanted through the track. For the video I wanted something that captured the intensity of that as well, so I decided to record my Phillips Hue light reacting to the track's intensity with a 200mm lens. That zoom gave a really interesting look to the footage, which I further had react to the intensity of the track when overlaid with the lyrics.
